Madinah: The third edition of the Umrah and Ziyarah Forum, organized by the Ministry of Hajj and Umrah in collaboration with the Pilgrim Experience Program, is scheduled to commence in Madinah on March 30, 2026. The event is poised to be a significant gathering, bringing together various stakeholders from across the globe.
According to Saudi Press Agency, this year's forum will feature over 160 speakers and 150 exhibitors. It is anticipated to draw more than 40,000 visitors, including investors, industry experts, leaders, and representatives from the non-profit sector and media outlets. The forum serves as a central hub for discussions and exchanges focused on enhancing the services provided to Umrah pilgrims and visitors.
The forum will also be a venue for the signing of over 5,000 agreements and partnerships. These agreements aim to develop and enhance cooperation and investment opportunities in the services provided to Umrah pilgrims and visitors. The event underscores its commitment to fostering excellence in service provision.
Additionally, the forum will explore opportunities to enhance the Umrah and visitation services system. It aims to improve service quality, boost procedural efficiency, and open new avenues for innovation and partnerships, thereby ensuring a superior experience for all pilgrims and visitors.