Riyadh: Seasonal entertainment events are a vital, strategic driver in positioning cities as attractive tourist destinations. That is evident in the experience of Jubail Industrial City, which is moving to cement its status as a prominent destination on Saudi Arabia's tourism map.
According to Saudi Press Agency, in Jubail Industrial City, the Wonderhills Festival - held over an area of more than 500,000 square meters - marks a qualitative shift in transforming the city into a leading winter entertainment destination and a magnet for tourism and family recreation.